With spring breaking out in stores, if not necessarily outdoors, Target is launching hundreds of new items from such Target-owned brands as Opalhouse and Threshold.
New items under the brands include those from Target’s exclusive design collections: Opalhouse, designed with Jungalow; and Threshold, designed with Studio McGee. The new products introduced will complement a drop of new items for spring the company made a month ago.
The new collections span dining and entertaining, bedding, décor and related categories.
The new assortment from Opalhouse, designed with Jungalow, features nearly 200 new items in the tabletop, candles, bedding, bath, throws, décor and rugs segments, with prices starting at $10.
“The spring collection from Opalhouse designed with Jungalow was inspired by the concept of the home as a sacred space. It’s meant to bring joy, fun and color into your home, making it your own,” Justina Blakeney, Jungalow designer, noted
New products include the 125-ounce Melamine Sectioned Serving Bowl White, priced at $20; the Wood Resin Decorative Wall Mirror, priced at $45; the Lemon Verbena and Geranium Ceramic Face Candle, priced at $10; and the Tufted Half Moon Geo Tassel Cotton Bath Rug, priced at $25
In addition, Threshold, designed with Studio McGee, will roll out more the 100 bedding pieces starting at $20.
Target also revealed that it would offer the option to add a Starbucks Café order and make product returns at store drive-up, product pickup locations. The new services will roll out in select cities this fall, with more locations coming in 2023, the retailer noted.